Recent data from polls paints an interesting picture about Donald Trump‘s popularity among Black Americans. Trump made gains in this area during the election of 2024, but new polls suggest that these gains are not likely to last. Understanding these trends will help us analyze how the political landscape is changing as we move towards future elections.
How Black voter approval matters in American politics
A curious phenomenon was observed in the 2024 election: an apparent shift to Republican candidates by Black voters. Donald Trump secured roughly 16 percent of the Black voteThis represents the highest level support for a Republican Presidential candidate among Black Americans in 1977, when George W. Bush was president. This is a stark contrast with the 56 per cent of white votes and the 43 per cent of Hispanic votes that Trump received. This markedly improved performance was an increase of 12 percent from 2020 to just 8 percent for 2016.
Trump also received significant support among Black voters in swing states. A Wisconsin NBC poll, for instance, revealed a 13-percent increase in Trump’s vote share with Black voters compared to the year 2020. North Carolina and Georgia also saw an increase of 5 points in support for him. Recent polling however raises the question of whether Trump’s success with Black Americans has endured.

Analysis of Recent Polls about Trump’s Support Among Black Americans
Recent polling suggests Donald Trump has a lower approval rating with Black Americans than any other demographic group. Recent polls offer valuable insight into this trend.
Recent polls conducted by YouGov and The Economist According to the survey, only 24 percent approve of Trump’s performance as president. A substantial 69 per cent disapprove. Comparatively, Hispanics disapprove Trump to a greater extent than whites, with 55 percent. The figures for white voters are the opposite, with 57 % approving of Trump and only 38 % disapproving. Trump’s 2024 base will be dominated by white voters. YouGov/Economist surveyed 1,503 U.S. adults from February 16 to 18, with a margin error of 3 percent.
The results of other polls are similar. Other polls echo similar trends. poll by McLaughlin and AssociatesIn a survey of 1,000 general-election voters conducted between 11 February and 18th, it was revealed that 29 percent approve of Trump. 64 percent are against him. Hispanics expressed 46 percent approval and 47 percent rejection. In contrast, white voters approved of the bill at 54 percent compared to disapproving 44 percent. This poll did not have an immediate margin of error.
To reinforce the findings of this study, Emerson College pollA survey of 1,000 voters registered between the 15-17 February revealed that only 23 percent approve of Trump while 63 per cent disapprove. Comparatively, white voters approved at 54 percent, while 38 percent were against. Asian Americans approved at 44 percent, and disapproved at 52 percent. Hispanics voted with a 39 per cent approval rating compared to a disapproval of 43 percent. The margin of error for the Emerson College survey was +/-3 percentage points.
It is important to note that not every poll has a negative tone. AtlasIntel’s poll suggests that Trump is more popular among Black voters.
AtlasIntel Polling: A Divergent Polling Data Source
AtlasIntel conducted a poll between 21-23 January that revealed an eerie contrast. 69 per cent of Black voters approved of Donald Trump’s work performance, as compared with just 50 per cent of white voters. A similar poll showed that 72 per cent of Black voters see immigration as an important challenge facing the U.S. This was also a theme prominent in Trump’s election campaign. The YouGov/Economist survey found that 30 percent only of Black voters approved of Trump’s immigration handling, as compared with 57 percent white voters and 38 percent Hispanic voters. The discrepancies in the polling results and public opinions among different groups of people highlight the need to be careful when reading the data.
The Black voter’s attitude towards the Democratic Party
Recent polls indicate that Black voters also have some dissatisfaction with the Democratic party. Only 18% of Black Americans who responded to a 2040 Strategy Group survey conducted between February 5th and 7th strongly agreed that Democrats are doing a good job in countering Trump.
In the same survey, 68 percent strongly agreed that Democrats’ focus should be on protecting Diversity, Equity, and Inclusion(DEI) from Trumps attacks. In addition, 2/3 of the respondents stated that they will vote for Democrats if their DEI policy is defended against Trump. This poll by 2040 Strategy Group had an error margin of plus or less 1.6 percentages points.
Trump’s Position on Diversity, Equity, and Inclusion Programs
Trump took action on his first day as president to target DEI across all federal agencies. The President ordered that officials in charge of DEI be removed and federal diversity programs to be dismantled. In a subsequent memo, the Office of Personnel Management instructed agency heads to put all DEI employees on paid administrative leaves and plan staff reductions before January 31. The memo required the removal of DEI material and documents which were in conflict with the directives. The Department of Government Efficiency reported earlier this year that the Department of Education terminated 70 DEI training grants totaling $373 millions. This shows the Administration’s opposition to DEI.
How Democrats can balance their efforts: protecting DEI while gaining back voters
The Democratic Party faces a challenge in defending DEI initiatives and avoiding to be defined solely by this issue as it seeks to regain voters lost to Trump. Rashad Robinson, former leader of Color of Change, has emphasized the need for Democrats to demonstrate the practical benefits of diversity programs: “If we make the case simply through a moral lens, we will lose… Right now, we have to make the business case”. The sentiment underscores how the Democratic Party must navigate through the complex political landscape with a strategic mindset.
Look Ahead at the Future of Black Voter support
It remains to be determined whether the recent trend of increasing support for Donald Trump by certain Black segments, especially younger Black men will continue. Future events will determine if discontent will lead to the Democratic Party regaining their support and if they will reengage with Trump.